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Client

Housing Plus Group

Sector

Recruitment

Year

2023

Client

Housing Plus Group

Sector

Recruitment

Year

2023

Brief

Create a new and engaging recruitment campaign using Housing Plus Group colleagues to attract potential employees to the Group.

 

Initial results

During the first three months of the #BeMoreHPG campaign, organic social media engagement increased by 123% when compared to the previous three months.

Total monthly applications also increased, with a peak increase of 25%.

 

Examples of social media posts

Social media

Concepts

hello@callumrudd.co.uk