Client
Housing Plus Group
Sector
Recruitment
Year
2023
Client
Housing Plus Group
Sector
Recruitment
Year
2023
Brief
Create a new and engaging recruitment campaign using Housing Plus Group colleagues to attract potential employees to the Group.
Initial results
During the first three months of the #BeMoreHPG campaign, organic social media engagement increased by 123% when compared to the previous three months.
Total monthly applications also increased, with a peak increase of 25%.